Smart Box
A Smart Box is a box which is “smart.” It knows exactly what cure the materially diseased people need in this age of Kali. It therefore distributes the most potent medicine – Srila Prabhupada’s transcendental books – to whoever is interested in taking it. The Smart Box Project is an initiative taken to increase book distribution, sponsored by Friends of the BBT (www.friendsofthebbt.org) under the guidance...
Drumila Gives Hope Hope
I met Bob Hope twice. First in the mid-80s. I went to the Bob Hope Golf Classic because I was in Palm springs at the time and decided it would be a good place to give some stars some books. Walking around with a shopping bag containing books so as not to be noticed by the security people, I gave books to a few sports legends like Bobby Or, Willie Mays, and Barry Bonds. But Robert Stack from the TV series The Untouchables wouldn't...
Weekend Warriors
A renaissance in book distribution is blooming in North America. This revival is being led by a new pedigree of transcendental book distributors—the "Weekend Warrior." Many "Warriors" are householders who have family obligations and who work during the week to earn their livelihood. But despite their busy professional and family lives, these devotees, eager for the nectar that comes from direct preaching, go...
Full Sets
Successful selling of sets to a group is dependent on two principles: Principle #1: “The more you show, the more you sell.” If the sets are visible, you will sell them. The more visible they are, the more readily you will be able to sell them. (Note: even if you’re not able to follow the elaborate process suggested below, if you simply make arrangements to display the sets, you will also sell some. By the same token,...
Shastra Dana
Dear devotees, Please accept our humble obeisances. All glories to Srila Prabhupada. After 9 months of patiently waiting, finally the moment we were praying for arrived. The first batch of Srila Prabhupada’s books were delivered to the headquarters of the Department of Correctional Services (DCS) in Pretoria on 9 January 2013. For months the Sastra Dana team had been entangled in the long red-tape of the government department....
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