Srila Prabhupada Letter to Bhavananda and Jayapataka, 20th April 1974
“I am very keen on the distribution of my books and I am very indebted to all of you for your untiring efforts to see that every man and woman in America get one of my books. If they simply read one page, even if they do nothing else, they can become perfect. I have read the plans of Ramesvara and Tripurari to attend the fair and distribute to the thousands of people who are coming. Whatever transcendental tactics you leaders...
Srila Prabhupada Letter to Sri Govinda, 25th December 1972
“So far this making some false story for collecting money or selling book, of course we may do anything for Krsna, but that is supposed to be reserved for very advanced experts in Krsna consciousness they know how to catch the big fish without themselves getting wet. So it is not very much advisable to make lies just to sell books. If we simply stick to describing how wonderful is Krsna, then whatever we may lie or exaggerate...
Srila Prabhupada Letter to Bali Mardan, 30th September 1972
“Regarding the question you have raised about travelling sankirtana parties and selling of books, yes, we want money. So that is the real preaching, selling books. Who can speak better than the books? At least whoever buys, he will look over. If you have to sell books, do it by hook or by crook. The real preaching is selling books. You should know the tactic how to sell without irritating. What your lecture will do for three...
Srila Prabhupada Letter to Bhakta dasa, May 2nd 1972
“So far the meaning of the word ‘cheating,’ there are only three things to be known, that Krsna is the Supreme Enjoyer, the Supreme Proprietor of everything, and the Supreme Friend of everyone, and we say that honesty is acting upon the knowledge of these three facts. So if one is always acting under these three facts, knowing Krsna to be the Supreme Proprietor, Enjoyer, and Friend, then he is truly honest, and if...
Srila Prabhupada Letter to Jagadisa, 27th February 1970
“Regarding what to do with the eyes while on sankirtana, your suggestion to look into the faces of the people and try to convince them of the sincerity of our movement is best. There is no need of artificial things like seeing the spirit soul. We talk, and we talk on Krsna topics that is...
Srila Prabhupada Letter to Hamsaduta, 8th June 1969
“I understand that you are feeling some inconvenience due to police interruption, but we have to make the best of a bad bargain. There is a Sanskrit proverb: sathe sathyamacareta, and this means if somebody is cunning, we must also become cunning. To a cunning person we must not be a simpleton. Krsna consciousness devotees are expected to be very intelligent, so we have to work very intelligently to prove our advancement in...
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